RaRa Tuffen Glass
Logo, Branding, Website.
Industry – Manufacturing
RA RA Glass
RARA Tufglass: Innovation Meets Architectural Excellence
RARA Tufglass is a forward-thinking brand specializing in UPVC Glass, Toughened Glass, Digital Print Glass, and Decorative Glass Solutions. Rooted in the same entrepreneurial spirit as Be You Salon, RARA carries the owner’s commitment to quality, innovation, and aesthetic excellence into the architectural and construction materials industry.
The Challenges
Merging Industrial Strength with Design Excellence
Entering the competitive world of architectural and decorative glass, RARA needed a brand identity that matched the strength and sophistication of its offerings. As an extension of the visionary behind Be You Salon, the challenge was to create a cohesive brand ecosystem that maintained design excellence while appealing to a completely different industry—balancing industrial strength with modern, design-led appeal.
Our Solution
A Modern Brand Identity for RARA Tufglass
We developed a clean, modern brand identity and supporting communication tools that positioned RARA Tufglass as the go-to provider for both residential and commercial glass solutions, seamlessly blending strength with sophistication.
Brand Identity
Precision and Professionalism in Every Line
The RARA logo features a custom geometric sans-serif style with angular cuts, bold lines, and a minimal structure, embodying the precision and clarity of the glass itself. The deep navy-blue tone symbolizes trust, stability, and professionalism, while maintaining an industrial, tech-forward appeal.
Innovation in Website
A Digital Showcase of Precision and Quality
For RARA, the website is a dynamic platform designed to highlight product categories, applications, and the brand’s competitive edge. Crafted with precision, it reflects the commitment to innovation and quality, offering visitors an engaging experience through interactive features.
Hoardings
Bold Design Meets Premium Quality
RARA’s hoardings are designed to capture attention with bold visuals that reflect the premium quality of its materials. The modern, industrial aesthetic is emphasized through strong typography and minimalist designs, ensuring the brand’s key messages stand out clearly.
Print Ads
Elegance and Precision in Every Detail
RARA’s print ads are crafted to a high editorial standard, showcasing premium-quality images of its products in elegant, design-driven layouts. Each ad reflects the brand’s modern aesthetics while educating readers on the technical specifications, reinforcing RARA’s commitment to quality and innovation.
Social media Pages
Engaging Visual Stories with Impact
RARA’s social media presence focuses on creating visual stories that showcase their products while engaging users with user-friendly content. Each post is crafted to capture attention quickly, using high-quality imagery and concise messaging for maximum impact.
Milestone Achieved!
Strength, Precision, and Modernity Across Channels
RARA consistently communicates its message of strength, precision, and modernity across all channels. These efforts will elevate the brand’s visibility and solidify its reputation as a leader in premium materials and innovative architectural solutions.
Have you decided to work on a project with us?
Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque.